Ontario-based sports betting and media company, Rivalry Corp. has just announced that it will be launching its first casino game on its platform. The name of the debuting title is Aviator, which is a popular game in the “crash” category. It is accessible in markets where the company’s Isle of Man license, and in the near future Ontario is expected to join the list.
Rivalry is headquartered in Toronto, Ontario, and it is considered a leading sports betting and media company that provides legal online wagering on eSports, regular sports, and casinos. Currently, the corporation is live in more than 20 jurisdictions to which it supplies its premium products. Including its Rushlane, which is part of the Massively Multiplayer Online Gambling Games category.
Keeping its Content Updated
Steven Salz, Co-Founder and CEO of the Toronto company, shared that its strategy is to continuously expand its portfolio of offerings and deliver fresh content which resonates with its brand. He added that after esports and sports betting, the next logical step for the company is to expand into the casino segment, and the game Aviator will prove to be a perfect start for it.
After launching the game, players will notice that a plane takes off and goes higher and higher, with the bet multiplier constantly growing until the plane flies away. Participants have the ability to cash out with the bet at that multiplier, while those who wait too long may not be that lucky. The game impresses with a user-friendly interface and it is available on both mobile and desktop devices.
Up until recently, the company was mainly focused on its esports betting catalogue, traditional sports wagering, and its cutting-edge MMOGG vertical with Rushlane. That is why it intends to shift its focus on iGaming, as many presents a significantly larger potential growth opportunity. Since the verticals have more consistency of customer return than a classic sportsbook offering.
The corporation’s casino vertical will further complement its MMOGG category which was created last year with the introduction of Rushlane. In addition to that, the company wants to extend its MMOGG catalogue as it plans to launch even more titles to its casino offerings in the near future. It must be mentioned that both verticals fall under the umbrella of Rivalry Game, which is a major subsidiary of the Toronto firm.
Impressive Results Over the Last Year
Rivalry has recorded some impressive growth indicators in the last 12 or so months. For instance, in October 2021, the company reported CA$12.8 million in wagering volume on its platform. This was a major success as it was its first month as a public firm. The amount was an 80% improvement from the volume in September 2021, and over 200% rise in comparison to October 2020.
This year has been even more prolific for the Toronto corporation, as it reported a record-setting Q2 since its inception. or the second quarter of 2022, the gaming firm documented an outstanding wagering handle of CA$38.4 million, which is an amazing increase of 98% over the CA$19.4 million from Q2 of 2021. Revenue hit a record CA$5.3 million which was a year-over-year increase of 60% from the CA$3.3 million in 2021.
Source: “Rivalry Officially Launches First Casino Game on its Platform” GlobeNewswire, September 13, 2022
